The agency agencies call when they need an agency.

”Damn. I really wish there was just an art director & copywriter team we could just, like, bring in on proje-- oh, wait.
Matt IngwalsonEVP, Heinrich Marketing

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Don't Pitch a Fit

Verbal Identity

It’s hard to match the gratifying feeling of saying the exact right thing at the exact right time. It’s even harder to imagine doing that every time and in every channel. So stop imagining.

Visual Identity

One of these things is not like the other. Oh, it’s you. Forget the one-offs. Ditch the inconsistency and in-market fragmentation. Create a visual foundation that drives your brand forward.

For Agencies

Brand Platform

A strong foundation makes for a strong brand, and an even stronger in-market presence. Find your truth and express it in market. Because being yourself is your greatest strength.

Naming and Taglines

A name is just one piece that brings your brand to life across an experience. But it’s a damn important one. Capture the very essence of what you stand for—in a few words or less.

Verbal Identity

It’s hard to match the gratifying feeling of saying the exact right thing at the exact right time. It’s even harder to imagine doing that every time and in every channel. So stop imagining.

Visual Identity

One of these things is not like the other. Oh, it’s you. Forget the one-offs. Ditch the inconsistency and in-market fragmentation. Create a visual foundation that drives your brand forward.

Strategy

Do with focus.

If you think about deliverables first, you’re not alone. But before you get into production mode, do yourself a favor. Start with a plan.

Do with reason.

Every part of the sales funnel has a specific goal. To help at point in time. At point of sale. Or at a point in the conversion. So get to the point.

Do with data.

Data isn’t the only variable impacting your strategy, but continuous improvement outperforms perfection. Every. Single. Time.

Creative

We make the things that make everything:

Style Guides

Key Messaging

Integrated Campaigns

Design Systems

Key Visuals and Asset Creation

Logos

We make the things that make you look good:

Emails

Websites

Motion Graphics

Digital/Print Collateral

We do stuff with the things we make:

Customer Acquisition

Interactive Prototyping

Digital Product Design

Integrated Campaigns

Advertising

Hello.

Chris Powell

Co-Founder / Creative Director

Chris is a designer who can't stop. A writer who loves stories. A user who loves to make things work. A Webby Award winner. He's a mix. Strategy and analytics. Concept and execution. U/X and U/I. Advertising and branding. He helps brands build sustainable, and profitable, ecosystems that are a powerful mix of brand, and product.

BRANDS:
Healthy Lifestyle Brands, Procter & Gamble, Molson Coors, Polaris, Vail Resorts, Team USA, The US Army, ESPN, The Broadmoor Hotel, Advanced Systems Group, University of Denver, Mesa State College, Kaiser Health Group, Centura Health, Xcel Energy, Gambro, TerumoBCT, Destination Resorts, the Denver Broncos, the Harlem Globetrotters, Royal Gorge Bridge, American Indian College Fund, Learn to Skate, Eat More Burn More, WaterGuru, Comex, The Style Network, Lumiere Hotel and Residences, WaveCloud, Citi, Cochlear, Smashburger, Butterfly Pavilion, Healthy Lifestyle Brands.

Kristin Kelly

Co-Founder / Chief Copy Officer

Kristin helps companies find their voice, so they can speak in a way that resonates with consumers. She dreams big, chases the impossible and isn’t afraid to take risks. A storyteller at heart with a brain for strategy, Kristin creates standout collateral with a narrative backbone to support business development efforts.

BRANDS:
BFGoodrich, Michelin, IBM Watson Health, Pella, HealthONE, Bright Health, CyberSource by VISA, Oracle, Baxter, California Dental Arts, Jeppesen, MWH Global, SALT, Healthgrades, Shea Homes, Englewood Mortgage Company, Particle Measuring Systems, Surefire Medical, American Sentinel University, BridgeHealth, Ciber, Financial Social Media, Humana, Vail Leadership Institute, VCU Health, WaterGuru, Hotel Aspen, CFI Medical, Enovate Medical, Cryobio, ERA, Test America, Waters, Ally Financial, Brookwood Baptist Health, FIS, Massachusetts General Hospital, St. Vincent Health, Summa Health

Plug-and-play collaboration to move your brand forward.

Say hello@brandminio.com

Equable

Know your status.

Wildcrafter Botanicals

Tackle the daily grind.

Butterfly Pavilion

See the world through compound eyes.

DriverCentral

Remix the marketplace.

Iterate.ai

Spin up.

WaterGuru

Don't just skim the surface.

Denise Austin

We're just warming up.

Aqyre Real Estate

Dropping names. Dropping jaws.

Eat More Burn More

Empower your healthy.

Small Team

Huge Wins

Kristin Kelly

Strategy Director

Known to laugh directly in the face of death, Kristin has bungie-jumped New Zealand’s Nevis Canyon — immediately following up with an afternoon of light skydiving from an altitude of nearly 20,000 feet. Of course.

BRAND EXPERIENCE

BFGoodrich, Michelin, IBM Watson Health, Pella, HealthONE, Bright Health, CyberSource by VISA, Oracle, Baxter, California Dental Arts, Jeppesen, MWH Global, SALT, Healthgrades, Shea Homes, Englewood Mortgage Company, Particle Measuring Systems, Surefire Medical, American Sentinel University, BridgeHealth, Ciber, Financial Social Media, Humana, Vail Leadership Institute, VCU Health, WaterGuru, Hotel Aspen, CFI Medical, Enovate Medical, Cryobio, ERA, Test America, Waters, Ally Financial, Brookwood Baptist Health, FIS, Massachusetts General Hospital, St. Vincent Health, Summa Health

Chris Powell

Design Director

Since creating his first animated gif largely by accident in the 90's, Chris has been hooked on technology and design. With expertise in marketing, branding, user experience, 3D and motion graphics — he spends far too much time on the computer.

Chris has bungie jumped Nevis Canyon in New Zealand and also skydived from 20,000 ft. He continues to work on his susceptibility to peer pressure.

BRAND EXPERIENCE

Procter & Gamble, Molson Coors, AT&T, Humana, Polaris, Vail Resorts, Team USA, US Army, ESPN, Qdoba Mexican Grill, Visa, Citibank, Cochlear, Smashburger, Butterfly Pavilion, Broadmoor Hotel, Advanced Systems Group, University of Denver, Centura Health, Xcel Energy, TerumoBCT, Denver Broncos, Harlem Globetrotters, Style Network